ABOUTI’m Chelsea Peitz (it rhymes with "lights"), and I’m so glad you’re here.
A few things about me: I love brains, small joys, and becoming someone who cooks. I do yoga, meditate, and read several books at a time. My nervous system is thriving. Probably. My favorite people are my husband, my son, and two dogs who are very busy doing absolutely nothing.
And here's the thing: I don't think social media was ever supposed to feel like a performance. I think it should feel like an extension of who you already are. That's the lens I bring to every keynote, coaching session, book, and conversation. My goal isn't to give you another formula to follow here, it's to help you feel more like yourself every time you show up.
BEYOND THE BIO
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BEYOND THE BIO •
I didn't set out to become a social media expert.
I actually spent more than a decade as a REALTOR®, helping people buy and sell homes — so long before keynotes, books, or coaching, I was learning in real time that business is deeply human.
When social media entered the picture, I saw an opportunity for those same relationships to move from face-to-face to screen-to-screen. But I also watched so many smart, capable professionals start believing they had to compete with everyone else on the internet instead of simply showing up as themselves.
That's the problem I've dedicated my career to solving as a digital trust expert.
Today, I speak, coach, and consult with organizations around the world, helping people understand how trust actually gets built online. I've written three books, taught tens of thousands of professionals through Fortune 250 companies, national associations, and industry conferences, and built my work around one simple belief: you don't need to become someone else to build a personal brand people trust.
A few things I believe…
People trust people first.Technology changes. Human behavior doesn't.
The goal isn't to outsmart the algorithm or keep up with every trend. It's to build trust and relationships that people actually remember.
Humanity > hacks, please.Your personality isn’t a problem.It's the thing nobody else can copy. (Or paste.)
You need more context, more humanity, and more of you.
The answer isn’t more content.Showing up should never require becoming someone you’re not.AKA, the best personal brands feel like the same person online and offline.
MORE THAN SOCIAL MEDIA
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MORE THAN SOCIAL MEDIA •
At the end of the day, I don't really care if you become "good at social media."
I care that you stop feeling like you have to become someone you're not in order to succeed there.Because the people who build the strongest personal brands aren't pretending to be someone else. They're simply giving the rest of us permission to do the same. And if I can help you get there, I'd be honored to be your human.
How can I help you?
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Keynotes & Workshops
Hire me for speaking that taps into your humanity (in the best way) so you can be more creative, strategic, and trusted.
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Corporate Training & Consulting
I’ll work directly with your organization to help your people build powerful, authentic personal brands that diffuse across the whole team.
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Be Un-Copy-Paste-Able
My newest book is your guide for building real trust and showing up on social media without losing who you ACTUALLY are.